BLACKSBURG – Virginia Tech head coach Mike Brizendine announced the addition of Justin Morton to the men’s soccer staff as the program’s director of operations Thursday morning. Morton, a veteran of the coaching ranks, brings a wealth of experience both on collegiate campuses and in youth club soccer.
Morton will be responsible for all day-to-day operations of the program including scheduling, managing the budget and coordinating team travel. Additionally, he will be the program’s liaison with key external groups like the marketing and communications offices and program alumni.
He comes to Tech after most recently serving as district sales manager for Magid Glove and Safety in Charlotte where he managed accounts for the industrial manufacturing industry with sales of PPE gloves made in-house by Magid.
Prior to Magid, Morton had held several head coaching roles. He coached at Charlotte Soccer Academy for two seasons with the U11 King Boys where the team competed at the NCYSA Classic Level and had winning records both seasons. They also competed at the Champions Coast Spring Classic and placed as runner-up in the NCYSA Fall League and Great Clips Independence Cup.
Previously, he held head and assistant coach roles at Bluefield University where they competed in the Appalachian Athletic Conference. He had the opportunity to recruit internationally from South America, Europe and Canada. An accolade he holds at the university is surpassing the school record for wins in a season with 16. He also was present for the department records with team GPA, profitability and retention.
Morton is no stranger to Blacksburg or the campus of Virginia Tech. From 2018-2022, he was lead coach for summer residential soccer camps held on campus here in Blacksburg and was director for the 2022 session.